Brand identity

Brand Identity

Innovative

This project conveys not only the need for continuous innovation in parallel with the evolution of both technology and societies in their daily lives, but also seeks to solve the presented problems by educating its community and alliances by which it is formed.

Collective

E³UDRES² has been increasing not only its international alliances but also growing with the experience that they offer to the project. That being said, the activities they promote are heavily based on teamwork and mutual support.

Problem solver

Linked to the other features, this may be one of the most important aspects of the project. As it involves various team activities that provide solutions and learning opportunities.

OUR VISION

The E³UDRES² Alliance is exemplary as an engaged and entrepreneurial European university that responds to the social, environmental, and economic challenges of the 21st century and is committed to sustainable development goals. It acts as a living laboratory for the society of the future in progressive European regions and connects research, innovation, education and service to the community.

LOGO

The logo of a brand is its form of identification among the rest.The E³UDRES² logo shows its essence as a trainer and educator.The colors of the logo are vibrant and the minimalist fonts represent the simplicity and diversity of the brand.

VISUAL IDENTITY

The chosen elements were used to provide simplicity and ease of search on the Eudres website.

Lettering

The choice of font was based on simplicity and impact, emphasizing informal communication.

LULO ClEAN
FUTURA

Colors

The color palette was based on the E³UDRES² website but adapted to the target audience, being more impactful and youthful.